Raye Ebensteiner

Marketing strategies used at Christmas

Turning holiday no-no-no’s into ho-ho-ho’s: Marketing strategies that sell Christmas Alarm set for 2:00 am. Check.  Clothes set out in advance. Check. Credit cards in the wallet. Check. On your mark. You’re ready. Set. Go shopping from 3:00 am – 6:00 am for exclusive early shopping 50% bonus discounts at …

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Teachers return after break

Swanson and Calvin come back to M.A. after a year off. When teachers return after sabbatical or part-time schedules, they bring back a renewed sense of purpose and an enriched life to share with students. When Amy Swanson, director of cultural immersion, decided to leave MA for a year after …

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